Tag Archives: beauty blog

How Do I Choose The Right Foundation? Understanding Coverage

Do you know what foundation coverage is right for you? We’re here to help you decode the meanings behind some of the more common terms when trying to find what foundation coverage suits you best.

Describes the opacity and transparency of makeup.

Sheer Coverage:

  • Most transparent
  • Minimizes discoloration and lightly evens skin tone
  • Gives appearance of no foundation
  • Provides a more natural look
  • Very lightweight
  • Pigment content of 8-13%
Maybelline Fit Me Dewy & Smooth Foundation

Maybelline Fit Me Dewy & Smooth Foundation

Leaves a smooth and natural finish

Source: Maybelline


Light Coverage:

  • Covers blotchiness
  • Covers unevenness in the skin
  • Pigment content of 13-18%

NYX Total Control Drop Foundation

A velvety matte foundation with a smooth finish.

Source: NYX


Medium Coverage:

  • Smooth coverage that does not shift or settle into lines of the face
  • Pigment content of 18-23%
  • Works well for combining two or more shades
  • Works for most skin types,
  • Thicker concentration
  • Provides more coverage than liquid foundation
  • Minimal quantity required
  • Perfect for those with dry or mature skin
  • increased hydration helps skin looks soft and smooth
Makeup Revolution Fast Base Stick Foundation

Makeup Revolution Fast Base Stick Foundation

A velvety matte foundation with a smooth finish.

Source: Makeup Revolution


Full Coverage:

  • Opaque coverage
  • Typically referred to as camouflage or corrective makeup
  • Pigment content typically 23% – 35%
  • HD performance makeup can contain up to 50% pigment.
LA Girl Pro Coverage Liquid Foundation

LA Girl Pro Coverage Liquid Foundation

A full coverage finish in a light weight high definition formula.

Source: LA Girl


Just Launched! Fourth Ray Beauty Reset Collection

Fourth Ray Beauty is a skin-care line recently launched by Colourpop that provides clean, wellness-inspired skin care products at an affordable price. The brand is cruelty-free and vegan.


Newest Launch

Fourth Ray Beauty Reset Collection Detox

Fourth Ray Beauty: Reset Collection

Release Date: January 21, 2019

  • Clean Slate Foaming Exfoliator
  • The Big Detox Mud Mask
  • After Hours Detox Face Oil
Clean Slate Foaming Exfoliator

Clean Slate Foaming Exfoliator

A foaming exfoliator that lathers away dead skin and impurities. It
helps renew and refine the skin while combating dullness. Some of the ingredients include: Volcanic Rock, Kaolin Clay, and Tea Tree + Eucalyptus.

NET WEIGHT: 1.6 oz. | 46 g


Fourth Ray Beauty The Big Detox Mud Mask

The Big Detox Mud Mask

A deep detoxifying mud mask that absorbs impurities and absorbs excess oil while refining the skin. It provides purifying and balancing benefits. Some ingredients include: Bamboo Charcoal, Kaolin Clay, and Tea Tree + Eucalyptus.

NET WEIGHT: 50 g. | 1.7 oz.


Fourth Ray Beauty After Hours Detox Face Oil

After Hours Detox Face Oil

A nightime face oil that nourishes and balances the skin while you sleep. It absorbs impurities and clarifies the skin. Some ingredients include: Bamboo Charcoal, Tea Tree, Watermelon Seed, and Cucumber Oil.

NET WEIGHT: 0.50 fl.oz. | 14.80 ml.


Have you tried any Fourth Ray Beauty products yet? Let us know in the comments!

Just Launched! New Makeup This Week

KKW Beauty Classic Red Creme Lipstick and Liner

From affordable skincare to colored mascaras and more, take a peek at some of the latest collections that launched this week!


Fourth Ray Beauty Reset Collection Detox

Fourth Ray Beauty: Reset Collection

Release Date: January 21, 2019

  • Clean Slate Foaming Exfoliator
  • The Big Detox Mud Mask
  • After Hours Detox Face Oil

Colourpop BFF Mascara

Colourpop: BFF Mascara

Release Date: January 24, 2019

  • Black On Black
  • Blue Ya Mind
  • Kiss N’ Teal
  • Left On Red
  • Pink Inc.
  • Purple Prose
  • Yellow Goodbye

Ofra To Me Collection

OFRA: To: Me Collection

Release Date: January 24, 2019

  • Feelin’ Myself Highlighter Palette
  • Mini Liquid Lipsticks
  • Rendezvous Liquid Lipstick
  • Rose Makeup Fixer
  • Fro-zay Peel off Mask
  • Rose Moisturizing Lipstick

KKW Beauty Classic Red Creme Lipstick and Lip Liner

KKW Beauty – Classic Red Crème Lipstick and Lip Liner

Release Date: January 25, 2019

  • Classic Red Lipstick
  • Red 1 Lipliner

Stay tuned this week as we’ll deep dive into each of the collections. Have you purchased any of these products yet? Let us know in the comments!

5 Red Lipstick Looks To Slay On Valentines Day

It’s the season of love, and we’re absolutely in love with these red lip looks. These lipstick shades are perfect for Valentines Day so whether you’re single or coupled up, why not rock one of these and slay the day?


Anastasia Liquid Lipstick – Spicy and Sarafine

A weightless matte formula with smudge-proof wearability.


Karity Lip Long Lasting Lipstick Candied
Chocoana
Karity Lip Long Lasting Lipstick Candied

Karity Lip Lock Long Lasting Lipstick – Candied

A classic blue red with a matte finish.


Limecrime New Americana

Limecrime New Americana

A long lasting matte lipstick in flame red.


Fenty Beauty Stunna Lip Paint Uncensored

Fenty Beauty Stunna Lip Paint – Uncensored

A medium red matte with neutral undertones.


Mega Matte Lipstick Morphe

Mega Matte Lipstick – Morphe

A crimson red with deep undertones.

In Need Of The Perfect Nude Lipstick? Top Picks for a Matte Lip

Are you in need of a gorgeous nude lipstick? You know what they say, new year, new nude! Okay maybe we’re the only ones that say that but check out these perfectly nude matte lipstick shades and let us know if you love them or hate them!


Anastasia Liquid Lipstick in Rock Sand
Anastasia Liquid Lipstick in Rock Sand

Anastasia Liquid Lipstick in Rock Sand $20

A warm rosy brown full pigment long wearing weightless liquid lipstick

Maybelline Color Sensational Inti-Matte Toasted Truffle

Dupe It

Maybelline Color Sensational Inti-Matte Toasted Truffle $7.99


Smashbox Always on Matte in Stepping Out
Smashbox Always on Matte in Stepping Out

Smashbox Always on Matte in Stepping Out $24

A deep nude lipstick that is long wearing, lightweight and high in pigmentation.

NYX Liquid Suede Cream Lipstick Soft Spoken

Dupe It

NYX Liquid Suede Cream Lipstick Soft Spoken $6.99


Stila All Day Liquid Lipstick in Patina
Stila All Day Liquid Lipstick in Patina

Stila All Day Liquid Lipstick in Patina $22

A dusty rose weightless and highly pigmented lipstick that adds hydration.

Wet N’ Wild Megalast Liquid Catsuit Matte in Rebel Ros

Dupe It

Wet N’ Wild Megalast Liquid Catsuit Matte in Rebel Rose $4.99

A pretty nude lip can change the game. Which one is your favorite? Let us know in the comments!

5 Morphe Eyeshadow Palettes We’re Obsessed With

Not only is Morphe the place to be for brushes, their palettes are also game-changers when it comes to creating fierce, and fun looks. Take a peek of some of our top Morphe eyeshadow palettes and some of the looks that we’re in love with.


Morphe 35B Color Burst Artistry Palette

Instagram: makeupbyalinna 


Morphe 35OM Nature Glow Matte
Morphe 35OM Nature Glow Matte

Morphe x James Charles Palette
The James Charles Palette
Morphe x James Charles Palette
Instagram: bydanielleathena

Morphe 39A Dare to Create Artistry Palette
39A Dare to Create Artistry Palette
Instagram: miaumauve

Which Morphe palette is your ultimate fave? Let us know in the comments!

Dupe The Eyeshadow Look For Less: Pat McGrath’s Bronze Seduction Palette

The Pat McGrath Mothership V: Bronze Seduction Palette can create some stunning looks. Here’s how you can dupe one of those looks for less.

Pat McGrath Mothership V: Bronze Seduction Palette
Pat McGrath Mothership V: Bronze Seduction Palette
Pat McGrath Mothership V: Bronze Seduction Palette $175

Pat McGrath Mothership V: Bronze Seduction Palette Entrapment

Entrapment – a warm terracotta shade

Colourpop Pressed Powder Shadow Frank

DUPE IT

Colourpop Pressed Powder Shadow Frank $5

Source: Temptalia


Pat McGrath Mothership V: Bronze Seduction Palette Xtreme Aubergine

Xtreme Aubergine – a warm purple shade

Colourpop Supershock Shadow Straight Trippin

DUPE IT

Colourpop Supershock Shadow Straight Trippin’ $5

Source: Temptalia


Pat McGrath Mothership V: Bronze Seduction Palette VR Fire Opal

VR Fire Opal – a warm duochrome


Pat McGrath Mothership V: Bronze Seduction Palette Astral Luna Gold

Astral Luna Gold – a warm gold

L’Oreal Infallible 24-Hour Eyeshadow Eternal Sunshine

DUPE IT

L’Oreal Infallible 24-Hour Eyeshadow Eternal Sunshine $7.99

How Do I Choose The Right Foundation? Understanding Formulation

Do you know what foundation formula is right for you? We’re here to help you decode the meanings behind some of the common formulations for foundation.

Cream Foundation:

  • Thicker concentration
  • Provides more coverage than liquid foundation
  • Minimal quantity required
  • Perfect for those with dry or mature skin
  • increased hydration helps skin looks soft and smooth

Liquid Foundation:

  • Flexible and provides a natural look
  • Works well for combining two or more shades
  • Works for most skin types,
  • Thicker concentration
  • Provides more coverage than liquid foundation
  • Minimal quantity required
  • Perfect for those with dry or mature skin
  • increased hydration helps skin looks soft and smooth

Mineral:

  • Does not include fragrances, preservatives, alcohol, oils, or chemical dyes
  • Typically in powder form
  • Perfect for acne prone, sensitive, or oily skin due to lightweight feel and buildable coverage
  • Made mostly of inert minerals, also tends to accentuate fine lines.

Mousse:

  • Liquid air-whipped foundation
  • Provides heavy coverage but tends to be matte and weightless
  • Best for those looking for smooth texture, such as dry, sensitive, or mature skin

Powder:

  • Pressed, dry makeup typically with a silky matte finish
  • Tends to offer sheer to medium coverage
  • Perfect for normal to oily skin
  • Helps to control shine
  • Illuminating or matte

Stick:

  • Delivers more product and thorough coverage
  • Provides extra coverage but has a drier consistency
  • Perfect for normal or slightly oily skin

Cheap Dupes for MAC’s Best Selling Lipsticks

We all know MAC Cosmetics creates some of the best lipsticks in the makeup game. We also understand that sometimes saving money is the priority, especially in the new year. So check out some of our affordable dupes for MAC’s Best Selling lipsticks!


Dupe Velvet Teddy

MAC Matte Lipstick Velvet Teddy

MAC Matte Lipstick Velvet Teddy $18.50

A long-wearing, warm brown frosted matte lipstick.

Wet N' Wild Megalast Lip Color Bare It All

Wet N’ Wild Megalast Lip Color Bare It All $2.49

A long lasting semi matte cream lipstick.


Dupe Chili

MAC Matte Lipstick Chili

MAC Matte Lipstick Chili $18.50

A frosted matte warm copper long wearing lipstick.

NYX Matte Lipstick Alabama

NYX Matte Lipstick Alabama $6.00

A warm copper lipstick with a plush matte finish.


Dupe Marrakesh

MAC Matte Lipstick Marrakesh

MAC Matte Lipstick Marrakesh $18.50

Another warm copper long lasting matte lipstick.

Colourpop Lippie Stix Ziggie

Colourpop Lippie Stix Ziggie $5.50

A full coverage terracotta shade with an ultra matte finish.


Dupe Spice It Up!

MAC Lustre Lipstick Spice It Up!

MAC Lustre Lipstick Spice It Up! $18.50

A sheer warm plum lipstick with a lustrous natural finish.

Maybelline Color Sensational Creamy Matte Touch of Spice

Maybelline Color Sensational Creamy Matte Touch of Spice $7.49

A warm plum with a creamy finish.


Dupe See Sheer

MAC Lustre Lipstick See Sheer

MAC Lustre Lipstick See Sheer $18.50

A grapefruit pink/coral lustre lipstick with a natural finish.

L'Oreal Colour Riche Shine Luminours Coral

L’Oreal Colour Riche Shine Luminours Coral $9.99

A coral lipstick with a glossy finish.

6 Must Have Volumizing Mascaras!

l'oreal paris voluminous lash paradise waterproof

Sometimes applying false lashes can be too much of a struggle. When your lashes need some help with volume but you’re just not in the mood to glue on those falsies, here are some of the top rated voluminous mascaras on the market. So make your choice, are you ready to splurge on it or save some money?


SPLURGE

IT Cosmetics - Superhero Elastic Stretch Volumizing Mascara
IT Cosmetics - Superhero Elastic Stretch Volumizing Mascara

IT Cosmetics – Superhero Elastic Stretch Volumizing Mascara

Provides super volume, length, and elastic stretch in one coat.

$24


Too Faced Better Than Sex Mascara
Too Faced Better Than Sex Mascara

Too Faced – Better Than Sex Mascara

A smudge proof formula that delivers high-impact, dramatic lashes

$24


LANCÔME Monsieur Big Mascara
LANCÔME Monsieur Big Mascara

LANCÔME – Monsieur Big Mascara

Separates and lifts lashes.  No clumps.  No Smudges.

$25


SAVE


L'Oreal Paris Voluminous Lash Paradise Waterproof
L'Oreal Paris Voluminous Lash Paradise Waterproof

L’Oreal Paris – Voluminous Lash Paradise Waterproof

Voluminous volume and intense length in just one coat.

$7.99


Revlon Volumazing Mascara
Revlon Volumazing Mascara

Revlon – Volumazing Mascara

Provides a fanned out look with instant color and no flaking or smudging.

$8.99


Essence Lash Princess False Lash Effect Mascara
Essence Lash Princess False Lash Effect Mascara

Essence Lash – Princess False Lash Effect Mascara

Dramatic volume and scultpted length with false lash effects.

$4.99

Have you tried any of these volume adding mascaras? Which ones are your favourites? Let us know in the comments below!

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