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Isamaya Beauty is a new brand by international makeup artist Isamaya Ffrench. The brand has just launched their first products as part of the Industrial Collection and we’ve got all the details! The collection is available now with products and sets ranging in price from £30.00 to £175.00.

OFFICIAL RELEASE DATE: 7/1/2022
WHERE TO BUY: ISAMAYA BEAUTY+ SELFRIDGES
INDUSTRIAL COLOUR PIGMENTS EYESHADOW PALETTE





Metal glint and diesel fume. INDUSTRIAL COLOUR PIGMENTS is a rebellion against beauty convention — a grunge-inspired palette with a punk purview.
isamaya beauty
BRAND DESCRIPTION
Featuring 14 richly-pigmented eyeshadow shades, from soft mattes to cosmic metallics. Not for the faint of heart; created for non-conformists. Presented in a custom lacquered black case, these shades were selected by ISAMAYA for sublime creativity. Apply with fingers, blend with a brush, apply on eyes or paint on your face — no rules, no boundaries. Add water to pigments to intensify, or use as liner. Rebel calling — time to break free.
RUBBERLASH LATEX LIFT MASCARA



Black as night; slick moves. RUBBERLASH is a high-tech lifting mascara that stretches lashes up and out using proprietary latex lift technology.
ISAMAYA BEAUTY
BRAND DESCRIPTION
Concentrated polymers and waxes grip lashes for a better hold and sculpt lashes one by one, root to tip. Delivering up to 16 hours of smudge-proof wear, RUBBERLASH envelopes lashes in a flexible, glossy film with no smearing, no flaking — just major volume and light-as-air lift. Like a lash lift in a tube.
BROWLACQ BROW LAMINATOR



A topcoat, for your brows. BROWLACQ delivers a brow lamination effect, without the commitment. The clear, soap-like formula grips every brow hair and locks in place.
ISAMAYA BEAUTY
BRAND DESCRIPTION
A hairspray-inspired film former envelops every brow hair and keeps in place for hours, while glycerin conditions and adds a wet-like shine. No flakes or clumps — just a clean, glassy sculpt. Use alone, or combine with your favorite brow product for a freeze effect. Dramatic brows with sterling definition.
LIPLACQ MAXIMIZING LIP SERUM



Bee-stung lips, without needles. LIPLACQ gives lips a just-bitten tint and glass-like shine. Triple Moisture Restore Tech features three different weights of Hyaluronic Acid to penetrate and plump up lips from deep within.
ISAMAYA BEAUTY
BRAND DESCRIPTION
A proprietary Botanical Lip Puffer cocktail featuring capsicum frutescens fruit extract, soybean oil, and ginger oil stimulates natural circulation and enhances the appearance of lips for an instant volumizing and warming effect. Lips are left plumped, with a vinyl-like finish — supreme shine, without the stick.
SKINLACQ TRIPLE HYALURONIC GLOW SERUM



Sweat and shine. SKINLACQ is glass skin in a bottle. In one universal, shimmer-free shade, the makeup-skincare hybrid can be used before makeup application to deliver the smoothest glide, or after makeup to add a natural-looking luminosity.
ISAMAYA BEAUTY
BRAND DESCRIPTION
Multi-functional emollients lock in moisture and add translucent shine and bounce, while three different weights of hyaluronic acid plump up skin. Shake before use and apply without caution on cheeks, eyes, and all over face for a flushed, healthy sheen — like humidity, on tap.
THE INDUSTRIAL COLLECTION SET


Unadulterated freedom and individuality.
ISAMAYA BEAUTY
BRAND DESCRIPTION
Isamaya Ffrench’s debut collection for ISAMAYA Beauty is replete with cosmetics that reflect her signature experimental aesthetic. And if you can’t pick one product from the new range, then The Industrial Collection set is for you. Open the box, and inside is packed with every item from the highly anticipated launch: the Industrial colour pigments eyeshadow palette, Rubberlash latex lift mascara, Liplacq maximising lip serum and the Browlacq brow laminator.
THE INDUSTRIAL COLLECTION GLASS SKIN SET



Slick and shine. THE INDUSTRIAL COLLECTION GLASS SKIN SET contains everything you need to create a sleek, sculpted look
ISAMAYA BEAUTY
BRAND DESCRIPTION
if you can’t pick one product from the five-piece vegan line-up, then the Industrial Glass Skin kit is for you. It’s packed with the Skinlacq glow serum, Rubberlash latex lift mascara and Browlacq brow laminator, with two of the goodies impaled with a heavy metal hoop, which can be re-purposed as a wearable accessory
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