Foundations – The Ingredients

We’ve all wondered exactly what the ingredients in some of our makeup actually means. Here’s a quick list that will give you some more information into the ingredients that are in some of our favorite bb creams, foundations, and concealers.

Adenosine: Soothing and skin restoration agent. Improves elasticity and firms skin.

AlgaCorrecting Complex: Treat concerns of uneven skin by soothing, brightening, and neutralizing the skin tone.

Alguronic Acid:  Reduces the appearance of fine lines and wrinkles while brightening the overall appearance of skin.

Aloe: Soothes, moisturizes, and helps to improve the skin’s overall elasticity. 

Aloe Leaf Extract: Moisturizes the skin and helps to decrease the appearance of dry skin by reducing flaking and restoring suppleness. 

Aloe Vera Extract: Provides nutrients and vitamins to nourish the skin.

Amazonian clay: Provides total balancing for better, longer, truer wear.  Helps nourish the skin.

Antioxidants: Reduces and protects against free-radical damage, which can cause skin inflammation and aging.

Antioxidant-Rich White Birch Extract:  Soothes and brightens the skin.

Arbutin: Reduces pigmentation in the skin. Brightens skin; evens skin tone.  Fades dark spots, blotches, and scars.

Argan Oil: Helps nourish, protect, and preserve skin.

Avocado Oil: Acts as an emollient and hydrates skin.  Provides an excellent source of omega-3 fatty acids and vitamins A, D, and E to provide skin with rich moisture and support its protective barrier.


Bilberry Extract: Provides antioxidant protection to support natural elasticity and suppleness.

Biomimetic Mica and Soft-Focus Optical Effect Powders: Blurs imperfections.

Bio-Peptide Complex: Provides anti-aging properties, and helps to support natural collagen. 

Blueberry Argan Extract: A blend of argan oil and blueberry extract designed to battle redness and protect against the environment.

Blurring Microspheres: Diffuses the light to create a blurring effect.

Boosted Longoza: Restores density and radiance.


Caffeine: Helps to improve microcirculation while reducing the appearance of puffiness. 

Calcium and Magnesium: Helps to replenish the skin and support moisture balance. 

Camellia Leaf Extract:  Provides antioxidant benefits to fight free radicals and aid in skin repair.

Camellia Seed Oil: Nourishes and moisturizes. 

Cassia Angustifolia Extract:  An anti-dehydrating agent.

Chamomile Extract: Natural plant extract that is anti-allergenic and anti-inflammatory. Known to treat and heal dry or damaged skin. Calms redness while moisturizing and inhibiting the growth of bacteria.

Coated Pigments: Creates a high skin affinity for lasting color correction. 

Collagen: Supports skin elasticity for a more youthful and smooth appearance.

Color Correcting Complex: Adapts to the color of the skin, to provide a fresh and natural look to the face. 

Cucumber Extract: Softens and hydrates the skin.


Dimethicone:  A soft silicon that provides a smooth finish. 


Emollients: To ensure softness

Extract Of Wild Indigo: Helps to enhance skin luminosity and brighten the under-eyes.


Geranium Oil: Conditions skin.

Ginger Oil: Supports skin firmness.

Glycerin:  Extremely hydrating. 


Heart-Leaf Globe Daisy: Helps to protect against environmental stressors.

Hibiscus Flower Extract: Evens out the skin tone, increases skin elasticity, and protects against free radical damage. 

High-Performance Hydrating Complex: Maintains hydration for 24 hours and adds a lightweight and refreshing sensation. 

Honeysuckle Flower Extract: Provides antiseptic and anti-inflammatory properties. 

Hyaluronic Acid: Supports natural moisture and helps prep skin for a smooth canvas. Supports natural skin repair and regeneration processes, while also working against dryness, irritation, and environmental stresses. Boosts hydration and gives skin a plumping effect.


Jojoba Oil: Rich in vitamins and minerals, reduces dryness and provides a healthy glow.


Lavender Oil: Creates a relaxing sensation.

Licorice extract: Helps brighten skin tone. 

Life Plankton: Soothes the skin.


Marula Oil: Protects skin from environmental aggressors that can cause premature aging.

Mastic: Refines the look of pores and naturally mattifies. Reduces the appearance of future breakouts.

Mattifying Powders: Texturing agent; increase powder effect and absorption properties. 

Methyl Methacrylate Crosspolymer: A porous polymer that absorbs excess of sebum.

Mica and Silica: Diffuses light and softens the appearance of fine lines and wrinkles. 

Micro-Fil Technology: Provides a translucent radiance and flawless finish.

Microalgae Oil: Improves the appearance of firmness which results in more toned and smoother-looking skin.

Mineral Pigments: Soothe and soften skin. 

Mother of Pearl Pigments: Evens skin tone and helps to diminish the appearance of skin irregularities, and diffuse light for a flawless complexion.

Mushroom Extract: Tightens pores.


NAI Pigments: Specially-coated pigments that maintain consistent pH level with skin.

Niacin: Promotes a more even appearance and helps combat the look of blemishes and hyperpigmentation.


Opilia: Reduces the appearance of pores and imperfections.

Optical Diffusers: Treated pigments visually minimize the appearance of fine lines and wrinkles while increasing luminosity on the skin. 


Palmitoyal Glycine: Helps reduce the appearance of lines and wrinkles.

Pearl Powder: Provides anti-inflammatory, invigorating, and anti-bacterial properties.

Peptides: Help reduce the appearance of wrinkles and supports natural collagen for the look of smoother, firmer skin.

Persian Silk Tree Bark Extract: Reduces the appearance of crow’s feet, dark circles, and puffiness.

Purple Clay: Reflects light to instantly brighten. 


Rose clay: Soothes skin.

Resveratrol From Organic Grape Juice: An antioxidant that addresses free radicals. 

Rosehip Seed Oil: Provides carotenoids, fatty acids, and vitamins help support the complexion. Promotes brightness and vitality.

Safflower Flower Extract: Contains linoleic acid to unclog pores. 

Silicone: Delivers long-lasting hold and smooth texture. 

Siliconic Elastomers: Contains emollient properties; provides dry, semi-matte finish. 

Siliconic Ester: Provides no-transfer properties. 

Sodiaum hyaluronate: Retain and deliver moisture. 

Soft-Focus Pigments: Brightens while reducing the appearance of pores and discoloration.

Squalane: Derived from olive oil; improves moisture balance and elasticity.

Supercharged Vitamin C: Fights aging and free radicals.


T3 Oil: Blend of jojoba oil, olive squalene, and shea butter that promotes soft and supple skin.

Tourmaline: A natural gemstone known to energize skin for a brighter, more radiant complexion.

Tripeptide Complex: Supports natural collagen production for smoother, more youthful-looking skin.


Ultra-Fine Diffusion Technology:  Gives the texture an extraordinarily fine quality.


Vitamin A: An antioxidant that minimizes the signs of aging while it supports collagen production and moisture retention in the skin. 

Vitamin C: Supports the appearance of brighter skin. 

Vitamin E: Acts as an anti-inflammatory emollient and protects against free radical damage.  Hydrates and provides antioxidant protection.


Water-Encapsulations: Provides hydration with a light, cooling sensation. 

White Bird of Paradise Extract: Helps restore skin luminosity and recapture skin’s radiant vitality. 


Yellow Clay: Diffuses the look of dark circles and uneven skin tone. 


Zinc-oxide: Protects against UVA and UVB light rays and is often used as a natural, non-toxic sunscreen

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